Released on = March 2, 2007, 1:53 am

Press Release Author = Arrive Alive

Industry = Real Estate

Press Release Summary = Real Estate Agent uses a promotional product that saves lives

Press Release Body = This year, Prince George Realtor Tracy Lofroth has opted for a
more responsible way of promoting her business. The Arrive Alive Alcohol
BreathTester (www.arrivealive.biz) is a disposable alcohol breathalyzer, fits
discreetly inside a jacket pocket or purse and prominently features Lofroth\'s
picture and responsible drinking message. Tracy intends on giving the units away at
local events where alcohol is served.

\"Arrive Alive, the company that produces the units, gave us some \'testers last year
to use at our company Christmas party. They turned out to be a big hit!\", said
Lofroth who\'s entering her third year as an agent with Remax Centre City (Prince
George). \"I gave this a lot of thought and couldn\'t think of a more
community-friendly promotion.\"

Arrive Alive company President, Perry Cook praised Tracy on her decision. \"Tracy
came to us with a clear event strategy in mind. Before coming to use she\'d already
made arrangements with local event organizers to see if they\'d be accept some
donations to as a reminder to people that there are options to driving home drunk.\"

\"The product I\'m using is calibrated to trigger a positive reading at a Blood
Alcohol Concentration of 0.05 - slightly less than the legal driving limit and
they\'re easy to use. I\'m really pleased with the reaction so far. It\'s been very
positive. People understand that I\'m trying to ensure that a fun evening doesn\'t end
in tragedy,\" said Lofroth.

For more information contact
Tracy Lofroth
Remax Centre City
Prince George, BC
250-961-5153
tracysells@mag-net.com
www.malsipinanews.com

Perry Cook
Arrive Alive Inc
Las Vegas, NV
1-888-960-0091
perry@arrivealive.biz
www.arrivealive.biz



Web Site = http://www.arrivealive.biz

Contact Details = Perry Cook
Arrive Alive
2550 East Desert Inn Road #469
Las Vegas, NV 89121
1-888-960-0091
info@arrivealive.biz